Our young and enthusiastic R&D team lives, breathes and ride bikes - all day. Creating a bike is very much a team effort, where a long list of individuals contributes their specific skill sets to ultimately bring it all together at the end. From conceptual planning via first ride prototypes and testing, integration of colour and graphics into the overall project, refining the pre-production models to the final bike that makes its way to the shop floor of your local MERIDA dealer.